Build a keyword set

Use the Keyword Tool when you need help finding terms for a query.

If you already have a query, you can run a search directly.

Enter seed terms

Open Tools → Keyword Tool. Enter a few clear words or phrases, separated by commas, such as inflation, price pressure. Choose Find similar phrases.

Review suggestions

Where available, choose Read in context beside a suggestion to see example sentences. Use Correct sense or Incorrect sense to record whether the term means what you intend.

Then use the term's Accept or Reject control to keep or discard it. Reviewing a sentence does not accept the term. Rejecting a term suppresses that suggestion; it does not train the model.

If context is unavailable, test candidate terms in a search and inspect their matches.

Save and use your query

Choose Save in the Keyword Tool to download phrases.csv: accepted and rejected terms with sentence-review counts.

Then choose Search corporate text with accepted keywords. This opens the search form with accepted terms joined by OR. Add any missing terms, word forms, or exclusions before running it.

After running the search, inspect the matches to decide whether the query needs changes.

Suggestion settings

Open Settings when you need different suggestions.

  • Length of similar keyword: choose one, two, or three words; multiple lengths are allowed.
  • Select model: choose the training period, 2023, 2020–22, or 2012–22.
  • Select how many similar keywords to return: choose 5, 10, 20, 25, or 50.
  • Ignore capitalization: on by default; turn it off to respect case.
  • Don't suggest narrower phrase variants: on by default. Skips longer phrases built around a term already in your list, such as wage inflation when inflation is included.